Vip Fishing: dazzling success with Sponsor Ads and Pecheur.com
Find out how Florian Langer, Director of Vip Fishing, rose to the challenge of promoting the Japanese brand BlueBlue Fishing on the French market.
In this interview, he explains how retail media, in collaboration with Sponsor Ads and Pecheur.com, has boosted visibility and sales, even attracting the attention of new distributors.
Maximize your brand's visibility
Sponsor Ads is your communications partner. We offer you a fully personalized approach.
- Our mission: to design customized campaigns that maximize your visibility and ROI, drawing on the media power of retailers and our expertise in marketing and e-merchandising.
- Why choose us: Each campaign is optimized for your specific needs, guaranteeing measurable, high-performance results.
The importance of the buying journey
Increased conversions thanks to an omnichannel presence
With the evolution of ROPO (Search Online, Buy In Store) behavior, it's crucial to accompany consumers throughout their journey, both online and in-store. Retail media enables you tobe present at every stage, increasing your products' chances of conversion.
Boost sales by influencing purchasing decisions
Retail media have a direct impact on consumers, from the moment a need arises through to the act of purchase, boosting sales and accelerating product rotation.
Strengthening customer loyalty
Thanks to an omnichannel strategy, retail media ensures a continuous presence across multiple channels, creating a lasting and profitable relationship between the brand and its customers.
The brands we support
We work with brands of all sizes and in all sectors.
Whether you're a leader looking to consolidate your presence, or a niche brand looking to maximize sales in specific segments, we have the right solutions for you.